Casestudy
Business Mail Data List Compilation Program to build a precisely-targeted niche mailing list
Summary
A case study detailing how a healthcare recruiting company used Business Mail Data List Compilation Program to build a precisely-targeted niche mailing list.
About the Client
The client is one of Australia’s leading recruitment companies.
Business Mail Data Case Studies:
Business Mail Data list management and email marketing solutions are being used by companies and organizations in virtually every industry. The following case studies demonstrate how companies are using Business Mail Data to improve customer service and satisfaction, create interactive virtual communities, and decrease the delivery time of large volumes of email.
Challenges:
Since there are huge scammers in this industry, our client had come back with the 100 email contacts of samples before approving the project.
After delivering the samples project has been approved with the 4 Levels of data
Level 1 – 500 contacts
Level 2 – 1500 contacts
Level 3 – 3000 contacts
Level 4 – Complete Database Purchase
Criteria
Aged Cares in NSW, VIC and WA (Australia) targeting decision makers excluding hospitals.
Project Delivery:
We added our Team Members DS and SP to handle this project with their associate members.
We ran through the statistics and secondary research and the gravity of the project demanded much more research, since most of the aged cares are under Hospitals in Australia. This process was highly manual and time consuming.
Further, the congregated data underwent the validation process by our experts. Data based calling VOIP ( Voice over internet protocol ) / in-app voice call were conducted to validate the data.
Lastly we delivered all the Levels of data with successful completion of the project.
Benefits:
The clients reaped the highest revenue of 169%, which is 2x times more than the previous campaign.
The deliverability rate of their email campaign witnessed a rise from 90.6% to 93.6%.
Clients received a considerable Open Rate – 61.9% response rate of 31.6% in their newly executed email marketing campaign.
Clients were able to reach the right prospects in the market and retain the old ones effortlessly.
Lead 1 – Deepak Shivakumar
Lead 2 – Sambrita Panda
